Trophy Room x Air Jordan 7 Retro 'New Sheriff in Town' hype branding elements include mismatched Jumpman

branding elements include mismatched Jumpman and SoleFly insignias on each tongue and elephant-print sockliner

Also going by the name ‘Sequoia’ (for the Sequoia-green base color) or ‘UNDFTD’ (because of it’s resemblance to the well-known ‘UNDFTD x Air Jordan 4’)

and a glow in the dark translucent gum Boost midsole

the sneaker rides on a PU encapsulated EVA midsole

A second Jumpman icon is rendered in Infrared on the tongue tag

Trophy Room x Air Jordan 7 Retro 'New Sheriff in Town' hype branding elements include mismatched JumpmanThe Trophy Room x Air Jordan 7 Retro New Sheriff in Town celebrates the championship silhouettes 30th anniversary with a collaboration inspired by the 92 Barcelona Games. The patriotic design nods to the original Olympic Air Jordan 7, while the shoes moniker echoes a playfully taunting one liner that Michael Jordan leveled at Magic Johnson and Larry Bird after an infamous Dream Team scrimmage. The suede upper features a crimson base with ivory