Color Wow Root Cover Up Platinum Light Blonde 2.1G warmblonde improving its natural look

improving its natural look

Because that’s how long it takes for our perfect purple moisturizer to knock the brassy tones right out of cool blondes (and gray) heads

elasticizing and replumping

Cold Air Button

you may have experienced the harmful effects of metal deposits on your hair

Color Wow Root Cover Up Platinum Light Blonde 2.1G warmblonde improving its natural lookColor Wow Root Cover Up is a professional powder compound that covers up dreaded roots and regrowth quickly and easily with no mess for perfect results in under a minute. This unique powder compound adheres to hair without being sticky or oily and without dulling or looking dry. Its water resistant formula means the results last from shampoo to shampoo, but you can swim, sweat and sleep and the powder will stay in place. Plus, each shade contains a