shampure™ nurturing shampoo Mens Edit Boost texture and body in

Boost texture and body in your hair

Anti-frizz

Offers intense moisture and repair

A blend of herbs including ginseng and certified organic turmeric invigorate the scalp when massaged in

Aveda's own pure-fume™ aroma with certified organic grapefruit

shampure™ nurturing shampoo Mens Edit Boost texture and body inshampure nurturing shampoo Gently cleanses and provides weightless, long lasting nourishment while infusing hair with our signature calming aroma with 25 pure flower and plant essences. Calming shampure aroma with 25 pure flower and plant essences including certified organic lavender, petitgrain and ylang ylang. Details Keep it simple with shampure a gentle shampoo for everyday use. 96% naturally derived. Usage Massage into wet hair. Rinse. Follow